• Phone: +353 (0)1-461 1040
  • info@coyneresearch.com
Stay Connected:
Awesome Image

We conduct an Online Omnibus survey with a nationally representative sample of 1,000 adults aged 18+ each month – often running two per month due to client demand.

The total sample is representative of the national population in Ireland with quotas being set in terms of age, gender, social class, and region to ensure it matches the Irish population.

An omnibus is the most cost-effective approach of reaching a large sample of consumers. This involves booking space on a syndicated survey which is used by a number of our clients – making it more cost efficient. As few as one question can be included on our omnibus – no job is too small!



Given the sample size of 1,000; the omnibus survey also allows us to analyse the results by the various generations i.e. Gen Z, Millennials, Gen X and Baby Boomers.

An omnibus is ideal for researching the following areas:

  • Incidence Testing
  • Tracking Studies
  • Evaluating Product Ideas
  • Evaluating Purchase Intent
  • Concept Screening

We will assist you at every stage of the research process, including questionnaire design, with a full PowerPoint report being prepared upon project completion.

  • Awareness & Usage Studies
  • Public Opinion
  • Pack Testing
  • Ad Testing
  • Brand Health Check

An omnibus is costed on the basis of question units rather than questions with the unit cost taking account of the time it takes to complete a question on the survey.

Closed Questions
400/Unit
  • Yes / No Answers
  • Standard Scaled Questions (e.g. Agree / Disagree, Rating Questions)
  • Incidence Questions (tick all that apply)
Open-Ended Questions
800/Unit
  • Open-Ended Questions
  • Respondents Type in Verbatim Responses
  • Requires Coding of Answers

Our Clients

We strive to understand our clients’ businesses and build lasting relationships with them. We see ourselves as their trusted research partner as opposed to a service provider.

Contact Details

Please send us your query and details using the simple contact form

  • Phone: +353 (0)1 461 1040
  • info@coyneresearch.com
  • 16 The Courtyard Kilcarbery Bus. Park Dublin D22F6K2 Ireland.

Get a Quote

We are Open: Monday to Friday: 9.00am to 5:30pm